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Carte Blanche
Identity / Stationery / Brochure / Website / Advertising / Marketing

Based on our experience of the luxury travel sector, our client came to us with an idea for a boutique travel company that offered tailored travel in exclusive style. As well as naming the company, we produced an identity and supporting material that emphasised the ‘blank canvas’ approach of the company. Acting as the lynchpin of the brand, the brochure is an inspirational guide to the world’s most luxurious and unique destinations.

Typeface: Helvetica

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Land Securities Wellington House
Identity / Brochure / Website / Marketing & Exhibition Materials

Even in the heart of London some addresses stand out. Wellington House, situated
on Buckingham Gate, a few hundred yards from St James’s Park and Buckingham Palace
is one of them. We were appointed to deliver an identity and a comprehensive set of marketing materials by Land Securities.

The logo was applied to a number of materials and combined with a variety of finishes to create a truly unique identity. These included etching key messages on samples of the stone being used on the building itself, which we then photographed and incorporated into the designs. The marketing brochure is presented in a beautiful, laser-cut slipcase.

Display Face: Custom (inspired by Neu Alphabet)
Typeface: Helvetica

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Tang Dynasty Diary
Book Design

We were approached by a renowned art collector to produce a presentation diary showcasing the private collection of precious cups from the Tang Dynasty. Celebrating the new decade, the diary needed to present their annual calendar in a way that was both functional and a highly collectible item in its own right. The solution was a diary that doubles up as a beautiful art book. Each month highlights an individual cup, with high gloss images detailing these beautiful 7th/8th century objects.

The case-bound book was hand finished with the glossy pages tipped in to the book block and decorated with ribbon page markers. It was delivered in a magnificent presentation box containing a decorative pencil and accompanying laser cut card.

Typeface: Modern 880

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Ideas Factory
Poster

As part of our re-branding process, a test sheet, exploring colour, typography & layout was produced. Ever the conservationists, whilst rebranding ourselves, we turned the test sheet process into the perfect opportunity announce our new identity to the world. By using the reverse side, we created a poster that was sent out to past, present and future clients. Showing off our commitment to print & attention to detail, the poster perfectly summed up our ethos.

Typeface: Helvetica

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Westcity
Identity / Brochure / Marketing Material

Westcity Wates asked us to design a book to celebrate the completion of their latest landmark development. The book is structured around the characteristics of the building. Imagery is divided into Light+Space, reflecting the physicality of the building, and Form+Soul, focusing on architectural details and finishing. The typography ranges up and down the page, informing the reader as to which levels within the house the images are from.

The 148 page casebound book features a number of high quality finishes: Externally, the spine was left on show connecting the cover with the cloth end papers, while the blind-embossed cover was both bold and restrained. Internally there was a metallic ink overprinted throughout. This was used as a graphic treatment throughout the book, evoking the light that permeates the building so beautifully.

Typeface: Helvetica

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Roundhouse
Identity / Brochure / Website

The Roundhouse founders come from an architectural background, which taught them to value independent thinking and innovative solutions to design issues. Building on the success of our 2006 re-branding, we embarked on producing an image based, 100 page look-book.

A sense of confidence was built through minimal layout, conversational copy and attention to detail. Coated paper embellished the beautifully shot case studies, while the small information section was printed in the two brand colours on a tactile uncoated stock. Production values were extremely high and the cloth covered case bound tome was finished with foiled details to both sides.

Following the successful completion of the look-book, we have recently designed & launched the new Roundhouse website.

Typeface: Century Schoolbook

From the Editor

Making their SI debut this week with a brand new website and a clear, considered selection of new work is Ideas Factory, a London based studio who have carved a niche out for themselves in the lifestyle and property sectors. In their own words: “We’re not big, but our ideas are. Over our 25 year life-span, we have chosen independence and integrity over expansion and commercialism. Our approach to our business is one of collaboration, not opposition. Rather than employ accounts staff, our clients deal direct with designers,so they become part of the creative process, not a spectator.”

www.ideasfactory.co.uk

Thank you once again to Mr. Jonathan Davies @ Ideas Factory for the imagery and info. Hope you (dear SI reader) enjoyed this feature and have a great weekend :)

If you’re new here, don’t forget to Subscribe & follow SI on Twitter for your weekly dose of visual crack. ;)

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THE VINYL FACTORY
The Vinyl Factory is a music and arts enterprise curating exhibitions and producing limited edition vinyl packaging in collaboration with artists and designers. Combining a logotype with a series of experimental mark making techniques Village Green created a simple identity system that is used across a number of
promotions and applications.

Fonts: Albertus

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NIKE USA
Images of Lebron James commissioned for Nike USA. These collages reflect the flash heavy, spontaneous nature of the photography using folded paper to create naive yet imposing imagery.

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MARK RONSON ‘VERSION’ CAMPAIGN
Posters were designed, printed, pasted and ripped before being re-photographed to create a visual language for the Mark Ronson’s ‘Version’ campaign. Original photography by David Hughes.

Fonts: Garage Gothic, Weidemann

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FAB AFRICA
Fab Africa make a line of home furnishings and clothing based on the use of authentic African fabrics. These illustrations were created to capture the bold and vibrant nature of traditional batik process used for the fabrics.

Village Green were featured way back in 2009 so it would be an understatement to call this feature long overdue ;) With that said, much of VG’s recent work resonates with me for effortlessly mixing restraint (which I love) with hand-made elements. Up until this point, I couldn’t name a site that featured their work at this kind of scale online, so someone (namely me) had to do it ;)

For those of you that don’t know, Village Green is a creative studio and workshop whose approach combines intuition, innovation and research underpinned by clear ideas and meticulous executions. Their disciplines include branding, graphic art, image making, art direction and moving image.

www.villagegreenstudio.com

Big thank you once again to Paul and Andrew @ Village Green for making this feature possible.

If you’re new here, don’t forget to Subscribe, FFFFOUND! & follow SI on Twitter for your weekly dose of visual crack. ;)

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“You Stockholm” Identity
Together with our talented friends at Koncept Stockholm we have developed a brand platform and visual identity to Hairdressing salon “You Stockholm”. Behind the concept is the famous hair stylist Steve Terry. The inspiration comes from his warm and charming personality and his passion for the profession. The beautiful, sophisticated interior architecture was designed by the architects at Koncept Stockholm.

Typefaces:
• Austin semi bold
• Magda text

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Knut Brand Identity
Brand identity for Knut, an antique rug shop located in Stockholms antique district. Knut is specialized in finding and developing new types of rug and weavings while still maintaining the rugs origin and heritage. Our solution was a strong and simple identity which doesn’t clutter and interfere with the beauty of the rugs.

Typefaces
• Univers 45+55 Condensed
• (+ handtexting)

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H&M Giftcards
We were asked by HM to create a new range of gift cards, this including both card and carrier development. The brief was to make the Gift Card more giftable. Furthermore the gift cards should encourage the customer to make an active choice when deciding on which gift card is to go along with which sleeve. We also helped HM to develope the in-store display stands and marketing material.

Typefaces
• Not a lot of typefaces here but the pink giftcard has a silver foil messages in Gotham medium..

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F12 Terrassen Identity
Visual identity & Art direction for F12 Terrassen 2010. We found inspiration in all the different personalities that contribute to the f12 vibe.

Typefaces
• URW Imperial Narrow
• ICG Radiant Condensed bold
• ICG Radiant Extra Condensed bold
• URW Egyptienne Light extra narrow
• Minion condensed
• Minion bold condensed

Having ended last Friday with a bang (this is feature that caused all the commotion ;) we’re in the middle of a new week and I must say: it feels rather strange going back to the usual posting format! Nevertheless today’s first dose of visual stimulation/crack comes courtesy of the fine folks at Stockholm-based brand and design agency 25ah who also happen to be fans of SI (always good to know :).

Included in this feature is a generous selection of some of their most recent projects, in high-res of course. I hope you enjoy, and thank you once again to lovely Jacqueline @ 25ah for going out of her way to provide all the goodness you see above.

http://www.25ah.se/

If you’re new here, don’t forget to Subscribe, FFFFOUND! & follow SI on Twitter for your weekly dose of visual crack. ;)

For today’s special feature we have a tasty selection of recent and old projects completed by Petronio Associates a multidisciplinary strategic and creative agency serving a selection of the world’s leading brands in the fashion, beauty, and art industries. The company’s activities range from advertising, visual identity, fragrance bottle design and packaging, to overall brand creative direction. The company was founded in 1994 by Ezra Petronio and Suzanne Koller, who also publish the biannual fashion and cultural reference Self Service Magazine.

Hope you enjoy this post folks and thanks again to Claire @Petronio Associates for making this post possible. On a separate note, for those of you who aren’t following SeptemberIndustry on Twitter, I mentioned yesterday that a refreshed version of the site will be going live early next week with better navigation amongst a few other things… :)

±0 Plus Minus Zero Packaging, Advertising & Communications
Design Taku Satoh Design Office

You really get a sense of Japanese “refinement” when examining the work of Taku Satoh Design Office. Lovely stuff.

Whitechapel Gallery Branding and Printed Communication
Design Spin

Bit of a “bandwagon post” today with some new work for Whitechapel Gallery designed by Spin, as spotted by Dave of the Cache.

Vitrine Dior Homme
Photography Patricia Schwoerer

Stark, minimal and razor-sharp: no doubt this one’s a winner.

The latest ad campaign from Dior Homme was shot by Karl Lagerfeld for the Dior Homme 2009 Spring/Summer season. Slicker than the product I have in my hair.

(Note: This post along with all your nice comments was accidentally deleted earlier, hence the reason why it appears at the top. Sorry for any inconvenience caused.)

Nottingham based De Facto are responsible for the latest Global Ad Campaign for Fred Perry. They have also updated their site with lots of new goodies. Worth a look.

Paris based Petronio Associates have some lovely work, the majority of which is for the fashion sector (one of my favourites).
Pictured is their advertising campaign for Prada: Infusion D’Homme.

Before I forget; yes I went to the post office today; yes it took a bloody long time to put stickers on all the tubes; yes the receipt I received was so long it touched the ground a curled back on itself; and yes it will take a few weeks for them to arrive ;)