Design Project have just completed a new paper promotion for Fedrigoni to promote the Sirio Color range. The campaign focusses on a series of neatly engineered self-closing coloured boxes made from carefully selected combinations of colours from the Sirio range. Designers are invited to make up a series of coloured boxes to experience the usability of the papers and to explore the colours. Boxes are die-cut and foiled with a series of circles and when combined (by inserting one into the other) create interplay between colours. The result is an object that explores paper through form, structure and experience. The boxes will be accompanied by an A1 poster that illustrates all the combinations featured in the promotion.
Andy quite literally made my day yesterday sending in this brand new work for Fedrigoni designed of course by the Design Project massive. But it gets better: email the folks at Fedrigoni—here’s the address: email@example.com—and you shall receive the brand new promotion in all it’s die-cut and foiled glory. Nice way to end the week don’t you think?
This post is tagged Communications, Design Project, Packaging, Print