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El Palauet Living
2010. Identity for a luxury apartments. Designed in Marnich.
Our first aim for this luxury apartments ID, placed in Barcelona, was to make the customers feel like home, for this reason we designed an identity based on handwriting lettering trying to give a closest and warmer aspect to the project.
We used a wide variety of printing proceeds for all the pieces like stamping, thermography, offset and many others, always on recycled materials and with the red corporate colour.
Lettering by Pol Montserrat
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The Rider
2011. Freelance Project. Naming and identity for a bikes rental. Naming with Griselda Martí.
The concept of this project lies in the prominence given to the person who rent the bike, and not at the object itself, for this reason we called it ‘The Rider’. I designed the identity for represent an collective, creating some icons based in badges. I created a range of colours and used geometric shapes to give that the enough character and the point of sophistication required by the project.
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Andy Warhol
2008. Andy Warhol’s exhibition brochure. Designed in Marnich.
Newspaper brochure for a Warhol’s exhibition in Rabih Hage Gallery, London.
The concept and the execution turns around the Warhol’s piece Rain Machine (Daisy Waterfall).
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Matali Crasset
2008. Catalogue and poster invitation. Designed in Marnich.
This project we based on Matali Crasset installation, where a lamp collected the moonlight first to project it then through others lamps, to create a brochure and a poster invitation. We captured the “moonlight concept” into the brochure using photoluminiscent ink and into the exhibition invitation through a translucent paper. In both of them we can also appreciate a typographical work with the ligatures, related to the characteristic round shapes of the installation.
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Noguera & Vintró
2010. Identity & web (web in progress) for a gifts and stationery distributor. Design in Marnich.
Iris Tarraga is a graphic designer based in Barcelona, Spain. She previously worked at design and communications consultancy Marnich for 3 years before going it alone at the start of 2011.
If you were to visit SI 2 years ago, you would never have seen any kind of work featuring hand-drawn typography/lettering largely due to the fact that I leaned more towards clean, pixel perfect typography. Since then I’ve developed a new love for the the craft of creating type by hand – I’ve finally embraced my inner Wabi-Sabi as it were :) Just look at the lettering in the ‘El Palauet Living’ work featured above for example – not only does it look beautiful, but it also has real charm and character – something which digital type (in all its perfection) can sometimes struggle to convey.
Nevertheless, I hope you enjoy this feature and a big thank you once again to Iris for making this feature possible.
www.iristarraga.com
www.marnich.com
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This post is tagged Business Cards, Catalogues, Identity, Iris Tarraga, Marnich Design, Packaging, Posters, Print, Stationery
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