BBC Radio 2 – Live in Blackpool Identity & On-screen Branding
Design KentLyons
“This years Radio 2 Live event was held in Blackpool this weekend. KentLyons have designed the events identity, website and on screen branding, with sound design by Eye On The Wall Recordings.”
“The brief was quite open in that it was a case of “It’s BBC Radio 2, it’s Blackpool, go!” So our main challenge was to distil the sights, sounds and personality of Blackpool in a way they appeals to the Radio 2 demographic. Blackpool is known for a lot of things, so it was quite a task to reflect as much as possible, while maintaining a relative touch of class!”– Adrian Ridley
The main video title sequence (and other stings) can be seen at the KentLyons Vimeo page. Cheers to Adrian for getting in touch :).
This post is tagged Branding, Identity, KentLyons, Motion
4 Comments