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Biennale di Venezia
The Venice Biennale is the worlds most exciting visual arts event that takes place once every two years in Venice, Italy. The 53rd International Art Exhibition, curated by Daniel Birnbaum, comprised works by over 90 artists from all over the world.
The assignment was to create a new strong visual identity that would communicate the theme‚ Making Worlds. The visual identity should both reflect the atmosphere of the Art Exhibition, keep all activities together and create an extraordinary interest.
The design concept for‚ Making Worlds‚ is a graphic language with a visible connection to the world, that stands strong and clear in its own communication. We combined elements from something truly universal‚ all the flags of the world‚ and created something new. The making of worlds with abstract forms.
Font used: Caslon 540


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Ohmine
A contemporary take on Sake.
Takeshi Akiyama is a exclusive sake manufacturer based in southern Japan. For generations, his family has produced sake in three qualities; Junmai, Junmai Ginjo, Junmai Daiginjo. The quality of the sake is determined by the percentage of the original rice grain that is used in the brewing process. The lesser the better. And that is also the core idea of our design. The label on the bottle of the best quality sake, Daiginjo, only shows one single grain. The Unique White bottle has à traditional cap and screenprinted text. In addition to the bottles, we have created the corporate identity.
Fonts use: Berthold Imago BQ







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Stadium
Norrköping-based Stadium AB, the largest sporting goods retailer in Scandinavia, is an authentic full-line sporting goods retailer offering a broad assortment of brand name sporting goods equipment, apparel, and footwear in a specialty store environment.
Stockholm Design Lab, together with TEArk, got the assignment during fall 2005 to further develop Stadium’s corporate identity, including the next level of Stadium stores concept.
Font used: Stadium Sans







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IKEA
IKEA is a Swedish home furnishings company with 28 distribution centres and a global network of 200 stores attracting a total of 410 million visitors.
The assignment was to create, in close cooperation with the client, a new packaging programme for more than 8000 non-furniture IKEA products.
Stockholm Design Lab created an innovative packaging programme that is simple, cost efficient and environmentally defendable. The programme supports logistics and simplifies the buying process for millions of customers worldwide. The open package wraps in and reveals the product. Stockholm Design Lab created a unique graphic design program for IKEA with includes pictograms, symbols, a unique typography that clarifies the content.
Fonts used: IKEA Sans

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Sav
A Sparkling Elixir Reminiscent of Spring. From the Virginal Wine-making Region of Jämtland. Original recipe from 1785. Made of birch sap.
Stockholm Design Lab has created the total identity inspired by the birch and the northern Scandinavian pureness. Scope of work; brand name, graphic identity, photography language, packaging and web.
Font used: Univers






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Royal College of Music
KMH is one of the oldest and most prestigious music colleges in Sweden. We are very proud of the new visual identity which has been developed by Stockholm Design Lab and was launched on May 5 at their current premises. The new visual identity will be matched in a couple of years with a complete re-make of the college, including a new main building. This surely makes out a clear and exciting take-off for KMH’s journey ahead.
Font used: Graphik & Mercury Text G1
Ladies and gentlemen: Stockholm Design Lab, SI Special, need I say more? ;)
Stockholm Design Lab on the name:
Stockholm Design Lab
STOCKHOLM is our geographic lynchpin, but we work internationally. Nevertheless, our Scandinavian origins help to create relevant, functional solutions that reflect and influence the society.
DESIGN is assumed to be our starting-point, but in Scandinavia, we are alone in defying all attempts at disciplinary restrictions. Thanks to this cross-border philosophy, we created a brand for ourselves.
THE LABORATORY is the ideal starting-point, but sometimes the desire to experiment takes over scientific reasoning, and vice-versa. Just in case, we keep our suits hidden under the white coats. After all, identity is the ultimate combination of playfulness, disrespectful assault, attention to detail, well-planned strategy and uncompromising business professionalism.
Hope you enjoy this feature folks and a big thank you goes out to Mr. Björn Kusoffsky (SDL co-founder) and Mr. Daniel Söderstedt (SDL designer) for making this rather inspiring feature possible. ;)
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This post is tagged Branding, Collateral, Communications, Exhibition, Identity, Packaging, Stockholm Design Lab
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